Hinterland is a New-York based multidisciplinary design studio.

We create branding for print, digital and physical environments, and publication design for books and magazines.

We offer

Books _ Branding _ E-commerce _ Editorial _ Identity _ Motion _ Naming _ Packaging _ Signage _ Typography _ Websites

Our Process

  • 1 _ Research

    We work closely with you to find out all we can about the project and how best to achieve your goals. Before we get down to work, we get to know you and your organization, so the design reflects your own point of view, right from the start.

  • 2 _ Development

    Building on our research, we explore various creative strategies that will help you meet your objectives and establish a course of action that will be a blueprint for success.

  • 3 _ Implementation

    Guided by the chosen concept, we craft a unique, one-of-a-kind visual solution that will effectively communicate the goals of your project through design, from the big picture to the smallest detail.

  • 4 _ Launch

    We put the new design into action, working with you to implement the strategy in all its varied forms. We help you with project management, oversight and follow through, so you hit the ground running and the introduction of your design has impact.

Our clients

Wired Magazine _ Medical Mission Sisters _ Victoria’s Secret _ Spruce & Bond _ Ghostly International _ Ullens Center for Contemporary Art _ The Nantucket Project _ Hitchcock Partners _ Robert Bump Construction _ New York Times _ Cannes Festival _ Well Rounded Sound _ MediaLink _ American Museum of Natural History _ Time Inc _ Simon & Schuster _ National Building Museum _ Nakamura Keith Haring Collection _ MSNBC _ Metropolis Magazine _ McGraw-Hill _ New York Law School _ LargaVista Companies _ J. Christopher Capital _ Brookfield Properties _ Authors Guild

Contact

Do you have a new project in mind? Are you looking for some general information? Would you like to publish some of our work? Maybe you just want to say hello? Please do get in touch.

98 4th St, Suite # 311
Brooklyn, NY 11231

347.294.4441

info@hinterlandstudio.com

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Happenings


Profiled _ Get a behind-the-scenes look at our designs for Henry the Dentist on SURFACE Magazine


New Project _ Henry the Dentist reimagines the dental experience by rolling up to corporate offices with a state-of-the-art mobile practice.


Profiled _ Great questions, great dialogue with students in the School of Visual Arts MFA Design Program


Featured _ Our work included in Design School: Layout by Richard Poulin


Awards _ School of Visual Arts Senior Library included in The Annual 2018 from Creative Review


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Work About

Spruce & Bond

Branding, E-commerce, Naming, Packaging, Signage, Websites

New York-based Spruce & Bond, is a sophisticated lifestyle-driven hair removal brand specializing in wax, laser and brow treatments. Beauty, simplification and the notion of removal highlight the spirited ethos of the brand through a stripped down ‘SB’ monogram combined with elegant typography. In conjunction with a new color palette, these elements imbue the brand with a sense of attainable luxury.

“Hinterland has found the perfect balance between the ‘small agency’ personal touch, and the ‘boutique agency’ scale and expertise.”Justin Joffe Chief Executive Officer, Spruce & Bond

Within a year, their retail footprint doubled from four to ten locations increasing monthly treatments from 5,000 to 10,000.